Group level dashboard is a landing page that you see once logged into Revinate Marketing on a group level. Group level dashboard provides the snapshot of the database size and health across the hotels' portfolio, group campaign revenue, and the total revenue for the group.
At the top of the group level dashboard you can find the total number of profiles across the group, the number of reachable and unreachable profiles as well as group’s average email health and coverage.
- Average Email Coverage is the percentage of profiles with some content in the email field.
- Average Email Health is the number of profiles with unique, valid emails that have not hard bounced divided by the total number of profiles. Subscription status is not taken into consideration in this percentage calculation.
You can see a fuller breakdown of these statistics in your Database Insights report available for Marketing Pro accounts.
Right under profile metrics located two revenue modules and the arrivals for the group.
Group Campaign Revenue module shows the revenue of the last 3 group campaigns. You can click on each campaign to see more detailed campaign stats.
Total Revenue module indicates total revenue generated on the platform across the entire group since launch as well as revenue for the last 60/90/180 days.
Arrivals module shows the number of guests arriving across the group in the next 3 days.